{"id":70480,"date":"2002-02-28T22:49:00","date_gmt":"2002-02-28T22:49:00","guid":{"rendered":"https:\/\/ac-franchise.com\/interview-du-directeur-du-developpement-de-sinequanone-8095\/"},"modified":"2002-02-28T22:49:00","modified_gmt":"2002-02-28T22:49:00","slug":"interview-du-directeur-du-developpement-de-sinequanone-8095","status":"publish","type":"post","link":"https:\/\/ac-franchise.com\/article\/interview-du-directeur-du-developpement-de-sinequanone-8095","title":{"rendered":"Interview du directeur du d\u00e9veloppement de Sinequanone"},"content":{"rendered":"<p><b>JD : Monsieur Teboul, pouvez-vous nous parler des points forts de Sin\u00e9quanone ? <\/b><br \/> DT : Nous avons un v\u00e9ritable concept architectural o\u00f9 le mobilier est bas\u00e9 essentiellement sur des courbes. C&rsquo;est un \u00ab\u00a0hommage \u00e0 la femme\u00a0\u00bb renforc\u00e9 par un d\u00e9grad\u00e9 de couleur reprenant notre identit\u00e9 de marque. Nous sommes une marque de mode produisant 600 mod\u00e8les par saison, ce qui permet \u00e0 la client\u00e8le d&rsquo;avoir de la nouveaut\u00e9 en permanence en boutique. La marque propose aux femmes d&rsquo;aujourd&rsquo;hui une vision moderne et accessible de la mode. Nos franchis\u00e9s appr\u00e9cient qu&rsquo;il n&rsquo;y ait pas de royalties ni de droit d&rsquo;entr\u00e9e et que nos marges soient fortes apr\u00e8s soldes. <\/p>\n<p><b>JD : Mais Sin\u00e9quanone se r\u00e9mun\u00e8re bien s\u00fbr sur les produits vendus aux franchis\u00e9s. Quels sont vos crit\u00e8res de s\u00e9lection ? <\/b><br \/>DT : Nous demandons \u00e0 nos franchis\u00e9s un apport personnel de 30% sur l&rsquo;ensemble du projet mais nous d\u00e9sirons nous d\u00e9velopper uniquement avec des professionnels du pr\u00eat \u00e0 porter sur des emplacements de 1er choix et d&rsquo;une surface minima de 80m2 <\/p>\n<p><b>JD : Quels sont les r\u00e9sultats que vos franchis\u00e9s atteignent en termes de chiffre d&rsquo;affaires et de rentabilit\u00e9 ? <\/b>DT : Le chiffre moyen du r\u00e9seau au m2\/an est de\u00a0: 9200\u0080m2\/an.<\/p>\n<div class=\"widget title_h3\">\n<h2>Place du concept sur son march\u00e9 :<\/h2>\n<\/p><\/div>\n<div class=\"widget left_picture_title_text\">\n<div class=\"row-fluid\">\n<div class=\"thumbnail widget-media-thumbnail span4\"> <a href=\"https:\/\/ac-franchise.com\/wp-content\/uploads\/2013\/11\/28\/20131128114358-74637ebde8184457a63183a1cb6ae4da.jpg\"> <img decoding=\"async\" src=\"https:\/\/ac-franchise.com\/wp-content\/uploads\/2013\/11\/28\/20131128114358-74637ebde8184457a63183a1cb6ae4da.jpg\" title=\" \"><\/a> <\/div>\n<div class=\"widget-content\"> Sin\u00e9quanone est sur le march\u00e9 du pr\u00eat a porter feminin. Il s&rsquo;agit d&rsquo;une marque de mode moyen de gamme ayant pour c\u0153ur de cible la femme de 25 \u00e0 35 ans. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>JD : Monsieur Teboul, pouvez-vous nous parler des points forts de Sin\u00e9quanone ? DT : Nous avons un v\u00e9ritable concept architectural o\u00f9 le mobilier est bas\u00e9 essentiellement sur des courbes. C&rsquo;est un \u00ab\u00a0hommage \u00e0 la femme\u00a0\u00bb renforc\u00e9 par un d\u00e9grad\u00e9 de couleur reprenant notre identit\u00e9 de marque. Nous sommes une marque de mode produisant 600 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":70473,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[458],"tags":[],"class_list":["post-70480","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Interview du directeur du d\u00e9veloppement de Sinequanone<\/title>\n<meta name=\"description\" content=\"JD : Monsieur Teboul, pouvez-vous nous parler des points forts de Sin\u00e9quanone ? 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