{"id":504598,"date":"2025-01-30T10:00:33","date_gmt":"2025-01-30T09:00:33","guid":{"rendered":"https:\/\/ac-franchise.com\/?p=504598"},"modified":"2025-01-28T19:43:57","modified_gmt":"2025-01-28T18:43:57","slug":"4-franchises-epicerie-fine-a-ouvrir-en-2025","status":"publish","type":"post","link":"https:\/\/ac-franchise.com\/article\/4-franchises-epicerie-fine-a-ouvrir-en-2025","title":{"rendered":"4 franchises d\u2019\u00e9picerie fine \u00e0 ouvrir en 2025"},"content":{"rendered":"<p>On d\u00e9crit souvent la <strong>France<\/strong> comme une <strong>terre de gastronomie<\/strong>, o\u00f9 petits et grands aiment se d\u00e9lecter de mets raffin\u00e9s et de saveurs d\u2019exception. Ils sont \u00e0 la recherche de produits de qualit\u00e9 qu\u2019ils d\u00e9gusteront en recherchant l\u2019esprit \u00ab fait maison \u00bb. <strong>Ouvrir un point de vente en franchise et commercialiser des produits du terroir<\/strong>, est-ce une bonne id\u00e9e ?<br \/>\nDans cet article, nous allons vous d\u00e9voiler quelles sont <strong>les meilleures franchises d\u2019\u00e9picerie<\/strong> et les opportunit\u00e9s d\u2019affaires.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-504631 size-full\" src=\"https:\/\/ac-franchise.com\/wp-content\/uploads\/2025\/01\/epicerie-fine-grande.jpg\" alt=\"ouvrir une franchise d'\u00e9picerie fine\" width=\"900\" height=\"450\" srcset=\"https:\/\/ac-franchise.com\/wp-content\/uploads\/2025\/01\/epicerie-fine-grande.jpg 900w, https:\/\/ac-franchise.com\/wp-content\/uploads\/2025\/01\/epicerie-fine-grande-300x150.jpg 300w, https:\/\/ac-franchise.com\/wp-content\/uploads\/2025\/01\/epicerie-fine-grande-768x384.jpg 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/p>\n<h2>L\u2019\u00e9picerie fine : un secteur d\u2019activit\u00e9 en progr\u00e8s<\/h2>\n<p>En mati\u00e8re de commerce au d\u00e9tail, le constat est sans appel : la r\u00e9cente inflation a engendr\u00e9 une nette baisse du pouvoir d\u2019achat. Les m\u00e9nages Fran\u00e7ais privil\u00e9gient la premi\u00e8re n\u00e9cessit\u00e9 au superflu et des produits parfois de moindre qualit\u00e9. Pourtant, ils restent <strong>attach\u00e9s \u00e0 la gastronomie<\/strong> et aiment bien manger.<\/p>\n<p>On comptait environ <strong>5 300 \u00e9piceries fines <\/strong>\u00e0 la<strong> fin de l\u2019ann\u00e9e 2023<\/strong>. Ce secteur d\u2019activit\u00e9 conna\u00eet une croissance d\u2019un peu moins de 4 %. Pour cause, pr\u00e8s de 8 Fran\u00e7ais sur 10 disent se tourner autant que faire se peut vers le <strong>commerce de proximit\u00e9<\/strong>.<\/p>\n<h2>Se faire une place dans un march\u00e9 tr\u00e8s concurrentiel<\/h2>\n<p>La concurrence est rude pour les <strong>\u00e9piceries fines<\/strong>, qui peinent parfois \u00e0 s\u2019imposer face aux grandes surfaces, au commerce en ligne, au commerce de proximit\u00e9 ou encore aux food courts dans les centres commerciaux et les gares. Pour se d\u00e9marquer, les points de vente misent sur <strong>une bonne exp\u00e9rience d\u2019achat<\/strong> pour tout un chacun. Elles souhaitent<strong> cr\u00e9er un lien fort avec les clients et les fid\u00e9liser<\/strong>.<\/p>\n<p>Autre argument en faveur de l\u2019\u00e9picerie fine, <strong>la vari\u00e9t\u00e9 des articles propos\u00e9s<\/strong>. Les plus courants sont les suivants :<\/p>\n<ul>\n<li>produits bio ;<\/li>\n<li>produits locaux\/produits du terroir ;<\/li>\n<li>produits de saison ;<\/li>\n<li>produits de luxe\/produits d\u2019exception ;<\/li>\n<li>sp\u00e9cialit\u00e9s internationales ;<\/li>\n<li>produits \u00e9thiques ;<\/li>\n<li>produits en vrac ;<\/li>\n<li>produits de bien-\u00eatre ;<\/li>\n<li>et plus encore.<\/li>\n<\/ul>\n<p>Les clients peuvent faire <strong>le choix de produits de qualit\u00e9<\/strong>, parfois fabriqu\u00e9s en France, et qui correspondent \u00e0 leur r\u00e9gime alimentaire (sans gluten, v\u00e9g\u00e9tarien, v\u00e9g\u00e9talien\u2026) :<\/p>\n<ul>\n<li>charcuteries et viandes ;<\/li>\n<li>fromages ;<\/li>\n<li>boissons : vins, spiritueux, th\u00e9s et caf\u00e9s\u2026 ;<\/li>\n<li>condiments : moutarde, huile, vinaigre, sel, poivre\u2026 ;<\/li>\n<li>confitures et p\u00e2tes \u00e0 tartiner ;<\/li>\n<li>bocaux et conserves divers ;<\/li>\n<li>g\u00e2teaux, bonbons et chocolats ;<\/li>\n<li>paniers gourmands ;<\/li>\n<li>etc.<\/li>\n<\/ul>\n<p>M\u00eame si l\u2019\u00e9picerie fine a souvent un positionnement haut de gamme, certains magasins demeurent plus accessibles et tentent de <strong>s\u00e9duire un large public<\/strong>, au budget parfois plus limit\u00e9.<\/p>\n<h2>Une franchise en \u00e9picerie fine : quels avantages ?<\/h2>\n<p><strong>Le mod\u00e8le de franchise<\/strong>, quel que soit son domaine, <strong>est avantageux pour les cr\u00e9ateurs d\u2019entreprise<\/strong> \u00e0 bien des \u00e9gards. Il permet \u00e0 celles et ceux qui se lancent de :<\/p>\n<ul>\n<li><strong>surfer sur la forte notori\u00e9t\u00e9 et l\u2019excellente image de marque d\u2019une enseigne<\/strong> : son savoir-faire est \u00e9prouv\u00e9, si bien que le concept est multipli\u00e9 sur tout l\u2019Hexagone ;<\/li>\n<li><strong>profiter d\u2019une formation continue et d\u2019une assistance technique<\/strong> : la t\u00eate de r\u00e9seau appuie ses franchis\u00e9s pour les aider \u00e0 d\u00e9velopper leur affaire et \u00e0 en faire une franchise rentable ;<\/li>\n<li><strong>faire partie d\u2019un r\u00e9seau de franchise<\/strong> : pouvoir s\u2019adresser \u00e0 chacun de ses membres pour partager des exp\u00e9riences, ses doutes\u2026 ;<\/li>\n<li><strong>jouir de certains avantages<\/strong> : en termes de logistique, d\u2019approvisionnement, de communication, de marketing\u2026<\/li>\n<\/ul>\n<h2>Les meilleurs r\u00e9seaux de franchise en \u00e9picerie fine<\/h2>\n<p>Si vous h\u00e9sitez encore \u00e0<strong> cr\u00e9er une franchise<\/strong> et \u00e0 rejoindre un r\u00e9seau, voici quelques <strong>options \u00e0 consid\u00e9rer<\/strong>, s\u00e9lectionn\u00e9es par AC Franchise.<\/p>\n<h3>Comtesse du Barry : gourmandise et raffinement font bon m\u00e9nage<\/h3>\n<p>Si vous souhaitez devenir votre propre patron et cr\u00e9er votre entreprise en franchise, rejoignez le r\u00e9seau <strong>Comtesse du Barry<\/strong>. L\u2019enseigne propose \u00e0 ses clients des produits originaux qui raviront \u00e0 coup s\u00fbr les palais les plus exigeants. Les packagings sont travaill\u00e9s et l\u2019exp\u00e9rience d\u2019achat pens\u00e9e dans ses moindres d\u00e9tails.<\/p>\n<p><strong>La franchise Comtesse du Barry en chiffres :<\/strong><\/p>\n<ul>\n<li>apport personnel : 50 000 \u20ac ;<\/li>\n<li>droits d\u2019entr\u00e9e : 14 000 \u20ac ;<\/li>\n<li>implantations : une cinquantaine ;<\/li>\n<li>lancement en franchise : 1976 ;<\/li>\n<li>emplacements : villes, centres commerciaux\u2026<\/li>\n<\/ul>\n<p><em><strong>En savoir plus sur la <a href=\"https:\/\/ac-franchise.com\/annuaire\/franchise-comtesse-du-barry\">franchise Comtesse du Barry<\/a>.<\/strong><\/em><\/p>\n<h3>Oliviers &amp; Co : l\u2019huile d\u2019olive sous toutes ses coutures<\/h3>\n<p>Chez <strong>Oliviers and Co<\/strong>, on a tout mis\u00e9 sur la M\u00e9diterran\u00e9e ! Au programme : des produits bio \u00e0 base d\u2019huile d\u2019olive, de vinaigre, mais pas seulement. Les clients profitent de mets d\u2019exception pour cuisiner sainement et pr\u00e9server leur sant\u00e9. Gr\u00e2ce \u00e0 des partenariats d\u2019envergure, la franchise se targue de proposer les meilleures huiles du monde.<\/p>\n<p><strong>La franchise Oliviers &amp; Co en chiffres :<\/strong><\/p>\n<ul>\n<li>apport personnel : 30 000 \u20ac ;<\/li>\n<li>droits d\u2019entr\u00e9e : 15 000 \u20ac ;<\/li>\n<li>implantations : une soixantaine ;<\/li>\n<li>lancement en franchise : 1998.<\/li>\n<\/ul>\n<p><em><strong>En savoir plus sur la <a href=\"https:\/\/ac-franchise.com\/annuaire\/franchise-oliviers-co\">franchise Oliviers &amp; Co<\/a>.<\/strong><\/em><\/p>\n<h3>Signorini Tartufi : des truffes \u00e0 prix attractifs<\/h3>\n<p>Vous r\u00eavez d\u2019avoir une franchise dont le produit phare est la truffe ? Dans ce cas, votre projet de cr\u00e9ation d\u2019entreprise est sans nul doute compatible avec l\u2019enseigne franchis\u00e9e <strong>Signorini Tartufi<\/strong> ! Profitez de l\u2019implantation internationale du r\u00e9seau ainsi que de l\u2019accompagnement de la part de votre franchis\u00e9 et faites rimer sobri\u00e9t\u00e9 et accessibilit\u00e9.<\/p>\n<p><strong>La franchise Signorini Tartufi en chiffres :<\/strong><\/p>\n<ul>\n<li>apport personnel : 40 000 \u20ac ;<\/li>\n<li>droits d\u2019entr\u00e9e : 20 000 \u20ac ;<\/li>\n<li>implantations : une cinquantaine ;<\/li>\n<li>lancement en franchise : 2018.<\/li>\n<li>emplacements : centres-villes, centres commerciaux\u2026<\/li>\n<\/ul>\n<p><em><strong>En savoir plus sur la <a href=\"https:\/\/ac-franchise.com\/annuaire\/franchise-signorini-tartufi\">franchise Signorini Tartufi<\/a>.<\/strong><\/em><\/p>\n<h3>Le Comptoir de Mathilde : un fabricant tr\u00e8s gourmand<\/h3>\n<p>Devenez franchis\u00e9 au sein du prestigieux r\u00e9seau <strong>Le Comptoir de Mathilde<\/strong> et vendez des produits d\u00e9licieux dont les go\u00fbts sont pens\u00e9s pour rappeler les plaisirs d\u2019enfance. Dans ce r\u00e9seau \u00e0 taille humaine, chaque franchis\u00e9 a son r\u00f4le \u00e0 jouer, tout en participant \u00e0 une importante dynamique de groupe.<\/p>\n<p><strong>La franchise Le Comptoir de Mathilde en chiffres :<\/strong><\/p>\n<ul>\n<li>apport personnel : 50 000 \u20ac ;<\/li>\n<li>droits d\u2019entr\u00e9e : 18 000 \u20ac ;<\/li>\n<li>implantations : environ 150 ;<\/li>\n<li>lancement en franchise : 2004.<\/li>\n<\/ul>\n<p><strong><em>En savoir plus sur la <a href=\"https:\/\/ac-franchise.com\/annuaire\/franchise-le-comptoir-de-mathilde\">franchise Le Comptoir de Mathilde<\/a>.<\/em><\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>Vous avez choisi votre <strong>franchise pr\u00e9f\u00e9r\u00e9e<\/strong> parmi notre s\u00e9lection ? Il ne reste plus qu\u2019\u00e0 vous lancer !<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On d\u00e9crit souvent la France comme une terre de gastronomie, o\u00f9 petits et grands aiment se d\u00e9lecter de mets raffin\u00e9s et de saveurs d\u2019exception. Ils sont \u00e0 la recherche de produits de qualit\u00e9 qu\u2019ils d\u00e9gusteront en recherchant l\u2019esprit \u00ab fait maison \u00bb. Ouvrir un point de vente en franchise et commercialiser des produits du terroir, [&hellip;]<\/p>\n","protected":false},"author":7782,"featured_media":504629,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[450,2409],"tags":[],"class_list":["post-504598","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-de-la-franchise","category-panorama-secteurs-activites","entry","has-media"],"acf":[],"yoast_head":"<!-- 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