{"id":504246,"date":"2025-01-22T09:07:36","date_gmt":"2025-01-22T08:07:36","guid":{"rendered":"https:\/\/ac-franchise.com\/?p=504246"},"modified":"2025-01-21T15:15:48","modified_gmt":"2025-01-21T14:15:48","slug":"point-s-un-reseau-en-pleine-expansion-et-des-engagements-pour-avenir","status":"publish","type":"post","link":"https:\/\/ac-franchise.com\/article\/point-s-un-reseau-en-pleine-expansion-et-des-engagements-pour-avenir","title":{"rendered":"Point S : un r\u00e9seau en pleine expansion et des engagements pour l\u2019avenir"},"content":{"rendered":"

Point S Group<\/strong>, fort de ses 665 points de vente en France et de 6 568 centres r\u00e9partis dans 51 pays, entend poursuivre son d\u00e9veloppement dynamique<\/strong> et envisage de conqu\u00e9rir de nouveaux march\u00e9s<\/strong> en 2025.
\nL’enseigne souhaite affirmer sa position de leader ind\u00e9pendant<\/strong> dans le secteur automobile, en combinant croissance nationale et internationale, actions responsables et innovations au service de ses adh\u00e9rents. Avec un r\u00e9seau toujours plus \u00e9tendu, des initiatives ambitieuses, et un partenariat de prestige, l\u2019enseigne confirme son r\u00f4le de pilier dans le domaine de la mobilit\u00e9. Retour sur les temps forts et les perspectives qui fa\u00e7onnent son d\u00e9veloppement.<\/strong><\/p>\n

\"Implantations<\/p>\n

Une expansion nationale et internationale continue<\/h2>\n

Point S<\/strong>, premier r\u00e9seau ind\u00e9pendant en Europe, regroupe 665 centres<\/strong> en France<\/strong> \u00e0 l\u2019aube de 2025. Les sept concepts<\/strong> du groupe ont enregistr\u00e9 une belle progression l\u2019ann\u00e9e derni\u00e8re et entendent poursuivre sur cette lanc\u00e9e. \u00c0 l\u2019international, Point S<\/strong> a renforc\u00e9 sa pr\u00e9sence en 2024 avec de nouvelles implantations \u00e0 Ta\u00efwan<\/strong> et au Mali<\/strong>, portant son r\u00e9seau \u00e0 un total de 6 568 centres.<\/p>\n

Pour r\u00e9pondre aux besoins de ses adh\u00e9rents, le groupe lancera cette ann\u00e9e le tout premier campus de formation europ\u00e9en<\/strong> d\u00e9di\u00e9 aux jeunes membres. Ce projet ambitieux vise \u00e0 accompagner les adh\u00e9rents dans leur parcours entrepreneurial et \u00e0 les pr\u00e9parer aux d\u00e9fis actuels.<\/p>\n

De belles distinctions<\/h2>\n

Lors de sa premi\u00e8re participation au concours des \u00ab Meilleurs Franchis\u00e9s et Partenaires de France \u00bb<\/strong> organis\u00e9 par l\u2019IREF, F\u00e9d\u00e9ration des R\u00e9seaux Europ\u00e9ens de Partenariat et de Franchise, Point S a \u00e9t\u00e9 doublement r\u00e9compens\u00e9. Le groupe a d\u00e9croch\u00e9 le \u00ab Troph\u00e9e d\u2019Or \u00bb<\/strong> en tant que premier r\u00e9seau mondial d\u2019ind\u00e9pendants dans le secteur automobile, ainsi que le prestigieux \u00ab Grand Prix de la Satisfaction R\u00e9seau 2024 \u00bb<\/strong>.<\/p>\n

Une campagne de communication enracin\u00e9e dans le quotidien des fran\u00e7ais<\/h2>\n

Point S b\u00e9n\u00e9ficie d\u2019une notori\u00e9t\u00e9 remarquable<\/strong>, atteignant 76 % selon une \u00e9tude IPSOS, avec un taux de confiance de 88 %<\/strong>. Le slogan \u00ab Pas de stress, il y a Point S \u00bb est reconnu par 79 % des Fran\u00e7ais, refl\u00e9tant son ancrage dans leur quotidien. Le 18 janvier dernier, l\u2019enseigne a d\u00e9voil\u00e9 une nouvelle campagne de communication<\/strong> mettant en sc\u00e8ne quatre personnages embl\u00e9matiques, diffus\u00e9e \u00e0 la t\u00e9l\u00e9vision et sur diverses plateformes digitales.<\/p>\n

Un engagement fort et responsable<\/h2>\n

D\u2019apr\u00e8s une \u00e9tude, 75 % des Fran\u00e7ais consid\u00e8rent que les entreprises ont un r\u00f4le essentiel \u00e0 jouer dans la construction d\u2019un avenir meilleur<\/strong>. Point S s\u2019est d\u00e9j\u00e0 illustr\u00e9 par son engagement<\/strong> \u00e0 travers diverses initiatives<\/strong>, telles que le recyclage des pneus, huiles, vitrages et batteries, ou encore la promotion de pi\u00e8ces de r\u00e9emploi. En 2025, l\u2019enseigne pr\u00e9voit de renforcer ses actions en introduisant de nouvelles mesures, notamment la mise \u00e0 disposition de v\u00e9hicules de pr\u00eat pour des d\u00e9placements plus \u00e9cologiques et des visites de contr\u00f4le gratuites destin\u00e9es aux jeunes conducteurs.<\/p>\n

Point S partenaire officiel de la Team Peugeot TotalEnergies<\/h2>\n

Cette ann\u00e9e, Point S<\/strong> devient partenaire<\/strong> de la Team Peugeot TotalEnergies<\/strong> dans le cadre du championnat du monde d’endurance FIA : le World Endurance Championship (WEC). Ce partenariat, mettant en lumi\u00e8re le r\u00f4le essentiel des pneumatiques dans la performance automobile<\/strong>, permettra au logo du groupe de figurer sur la voiture ainsi que sur l’\u00e9quipement des pilotes.<\/p>\n

Les enjeux de la mobilit\u00e9<\/h2>\n

Avec pr\u00e8s de 39 millions de voitures en circulation en France, l\u2019automobile occupe une place centrale dans le quotidien des Fran\u00e7ais. Christophe Rollet, Directeur G\u00e9n\u00e9ral de Point S, a publi\u00e9 le 16 janvier 2025 son ouvrage intitul\u00e9 \u00ab Laissez-nous rouler sans stress ! \u00bb<\/strong>, aux \u00c9ditions Descartes et Cie, o\u00f9 il d\u00e9fend la n\u00e9cessit\u00e9 de concilier enjeux environnementaux et r\u00e9alit\u00e9s \u00e9conomiques.<\/strong><\/p>\n

Pour Christophe Rollet, le secteur automobile fait face \u00e0 des d\u00e9fis majeurs, notamment les crises \u00e9conomiques, les mutations technologiques et les pressions environnementales. Pourtant, malgr\u00e9 ces d\u00e9fis, Point S continue de cro\u00eetre et de se d\u00e9velopper.<\/p>\n

\u00ab\u00a0Nous cl\u00f4turons une bonne ann\u00e9e 2024, avec de nombreux nouveaux points de vente toujours plus proches de nos clients<\/em>\u00a0\u00bb, a-t-il d\u00e9clar\u00e9.<\/strong><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"

Point S Group, fort de ses 665 points de vente en France et de 6 568 centres r\u00e9partis dans 51 pays, entend poursuivre son d\u00e9veloppement dynamique et envisage de conqu\u00e9rir de nouveaux march\u00e9s en 2025. L’enseigne souhaite affirmer sa position de leader ind\u00e9pendant dans le secteur automobile, en combinant croissance nationale et internationale, actions responsables […]<\/p>\n","protected":false},"author":7776,"featured_media":504248,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[1,2259],"tags":[],"class_list":["post-504246","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","category-centre-auto-et-station-service","entry","has-media"],"acf":[],"yoast_head":"\nPoint 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