{"id":502946,"date":"2024-12-23T11:01:03","date_gmt":"2024-12-23T10:01:03","guid":{"rendered":"https:\/\/ac-franchise.com\/?p=502946"},"modified":"2024-12-20T15:43:49","modified_gmt":"2024-12-20T14:43:49","slug":"la-brigade-une-success-story-gourmande-en-pleine-croissance","status":"publish","type":"post","link":"https:\/\/ac-franchise.com\/article\/la-brigade-une-success-story-gourmande-en-pleine-croissance","title":{"rendered":"La Brigade : Une success story gourmande en pleine croissance"},"content":{"rendered":"<p><strong>La Brigade<\/strong> est un <strong>concept de street food gourmand<\/strong>, d\u00e9di\u00e9 aux amateurs de viande, qui se d\u00e9veloppe depuis 2013. Il propose <strong>une offre unique de viandes tendres et savoureuses<\/strong>, cuites \u00e0 la minute, servies en fines tranches dans des barquettes, accompagn\u00e9es de frites maison et de sauces cr\u00e9atives, le tout \u00e0 savourer avec une pince en bambou. Les fondateurs, \u00c9douard Katz et Tristan Cl\u00e9men\u00e7on, recherchent <strong>des entrepreneurs passionn\u00e9s de viande<\/strong> pour rejoindre cette aventure.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-502949 size-full\" src=\"https:\/\/ac-franchise.com\/wp-content\/uploads\/2024\/12\/la-brigade-street-food.jpg\" alt=\"La Brigade street food \" width=\"521\" height=\"367\" srcset=\"https:\/\/ac-franchise.com\/wp-content\/uploads\/2024\/12\/la-brigade-street-food.jpg 521w, https:\/\/ac-franchise.com\/wp-content\/uploads\/2024\/12\/la-brigade-street-food-300x211.jpg 300w\" sizes=\"(max-width: 521px) 100vw, 521px\" \/><\/p>\n<h2>Une aventure gourmande \u00e0 l\u2019\u00e9chelle nationale<\/h2>\n<p>L\u2019histoire de La Brigade commence avec les deux amis, \u00c9douard Katz et Tristan Cl\u00e9men\u00e7on, qui se lancent dans l\u2019aventure d\u2019un foodtruck pour revisiter le traditionnel steak-frites \u00e0 la fran\u00e7aise de mani\u00e8re nomade. L\u2019enseigne privil\u00e9gie des viandes de qualit\u00e9, fra\u00eeches et locales, issues d\u2019un boucher de confiance, avec des options comme l\u2019onglet de b\u0153uf, le filet de poulet pan\u00e9 et le magret de canard.<\/p>\n<p>Conscients des enjeux environnementaux, les fondateurs adoptent le mantra : \u00ab <em>mangez moins de viande, mangez-en mieux<\/em> \u00bb. Apr\u00e8s quatre ann\u00e9es d\u2019exp\u00e9rimentation avec deux foodtrucks, La Brigade ouvre son premier restaurant \u00e0 Paris Oberkampf, qui rencontre rapidement un grand succ\u00e8s.<\/p>\n<p>Avec aujourd&rsquo;hui <strong>9 restaurants en France<\/strong> &#8211; 8 en \u00cele-de-France, dont 4 \u00e0 Paris, et 1 \u00e0 Reims &#8211; <strong>La Brigade souhaite acc\u00e9l\u00e9rer son d\u00e9veloppement national en adoptant une strat\u00e9gie hybride<\/strong>, combinant ouverture <strong>en propre<\/strong> et <strong>franchise<\/strong>.<\/p>\n<h2>La Brigade veut ouvrir 10 restaurants d\u2019ici fin 2025<\/h2>\n<p>En <strong>2024<\/strong>, l\u2019enseigne a enregistr\u00e9 un <strong>solide d\u00e9veloppement<\/strong> avec un chiffre d&rsquo;affaires de 15 millions d&rsquo;euros, en hausse de 36 % par rapport \u00e0 2023 (+20 % \u00e0 p\u00e9rim\u00e8tre constant). Forts de ces r\u00e9sultats, les co-fondateurs ambitionnent d&rsquo;<strong>atteindre 19 restaurants d&rsquo;ici fin 2025<\/strong>, dont 2 en succursale et 8 en franchise. <strong>Huit projets d\u2019ouverture<\/strong> sont d\u00e9j\u00e0 valid\u00e9s, avec des implantations \u00e0 <strong>Cagnes<\/strong>, <strong>Angers<\/strong>, <strong>Toulouse<\/strong>, <strong>Plan de Campagne<\/strong>, <strong>Toulouse Blagnac<\/strong>, <strong>Lille<\/strong>, <strong>Bordeaux<\/strong> et <strong>V\u00e9lizy<\/strong>.<\/p>\n<blockquote><p>\u00ab <em>Gr\u00e2ce au succ\u00e8s de notre concept p\u00e9renne, nous abordons sereinement nos objectifs de d\u00e9veloppement pour 2025<\/em>\u00a0\u00bb, <strong>explique Tristan Cl\u00e9men\u00e7on.<\/strong><\/p><\/blockquote>\n<p>Le r\u00e9seau a d\u00e9j\u00e0 valid\u00e9 80 % de son plan de d\u00e9veloppement 2025 et est confiant dans sa capacit\u00e9 \u00e0 atteindre ses objectifs. <strong>La Brigade cible particuli\u00e8rement les grandes villes de plus de 100 000 habitants<\/strong> pour ses nouvelles implantations. Les conditions d\u2019entr\u00e9e pour <strong>devenir franchis\u00e9<\/strong> comprennent un<strong> droit d\u2019entr\u00e9e<\/strong> de <strong>40 000 euros<\/strong>, des redevances de 5 % et un<strong> apport personnel<\/strong> de <strong>150 000 euros<\/strong>. Le chiffre d&rsquo;affaires pr\u00e9visionnel d&rsquo;une unit\u00e9 franchis\u00e9e \u00e0 N+2 est estim\u00e9 entre 1,2 et 2,5 millions d&rsquo;euros.<\/p>\n<p>Selon \u00c9douard Katz, gr\u00e2ce \u00e0 son <strong>\u00ab <em>concept solide, attractif et rentable, pr\u00e9sent dans la capitale depuis 10 ans<\/em> \u00bb<\/strong>, la <a href=\"https:\/\/ac-franchise.com\/annuaire\/franchise-la-brigade\"><strong>franchise La Brigade<\/strong><\/a> offre aux porteurs de projets, qu\u2019ils soient primo-acc\u00e9dants ou en reconversion professionnelle, une <strong>v\u00e9ritable opportunit\u00e9 entrepreneuriale<\/strong>. L\u2019enseigne permet \u00e9galement aux multi-franchis\u00e9s \u00ab\u00a0<em>d\u2019enrichir leur portefeuille avec une enseigne innovante et en pleine croissance<\/em>\u00a0\u00bb, conclut-il.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La Brigade est un concept de street food gourmand, d\u00e9di\u00e9 aux amateurs de viande, qui se d\u00e9veloppe depuis 2013. Il propose une offre unique de viandes tendres et savoureuses, cuites \u00e0 la minute, servies en fines tranches dans des barquettes, accompagn\u00e9es de frites maison et de sauces cr\u00e9atives, le tout \u00e0 savourer avec une pince [&hellip;]<\/p>\n","protected":false},"author":7776,"featured_media":502950,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[1,2348,2399],"tags":[],"class_list":["post-502946","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","category-restauration-rapide-fast-food","category-restaurant-de-viande-grill-barbecue","entry","has-media"],"acf":[],"yoast_head":"<!-- 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