{"id":137002,"date":"2007-01-19T01:00:00","date_gmt":"2007-01-19T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.com\/interview-de-benoit-rouseel-franchiseur-de-lenseigne-energia-conseil"},"modified":"2020-10-05T19:43:36","modified_gmt":"2020-10-05T18:43:36","slug":"interview-de-benoit-rouseel-franchiseur-de-lenseigne-energia-conseil","status":"publish","type":"post","link":"https:\/\/ac-franchise.com\/article\/interview-de-benoit-rouseel-franchiseur-de-lenseigne-energia-conseil","title":{"rendered":"Interview de Benoit ROUSEEL, franchiseur Energia Conseil"},"content":{"rendered":"
\n
\n

AC Franchise : Quelle description feriez-vous de votre activit\u00e9?<\/h2>\n<\/div>\n<\/div>\n

Benoit Rouseel :<\/em> Notre activit\u00e9 consiste \u00e0 commercialiser et installer des solutions de chauffage et de production d’eau en utilisant les \u00e9nergies renouvelables. Les \u00e9nergies renouvelables (A\u00e9rothermie, solaire ) permettent de proposer des solutions \u00e9conomiques qui contribuent \u00e0 pr\u00e9server l’environnement.<\/p><\/blockquote>\n

Quel est le concept d’Energia Conseil ?<\/h2>\n

Energia apporte le savoir-faire commercial et technique aux ind\u00e9pendants. Nous assurons de A \u00e0 Z tout le cheminement (formation, outils commerciaux et informatiques, achats, logistique, pose, SAV, maintenance), l’ind\u00e9pendant peut alors se concentrer \u00e0 100% sur la vente. Nous attendons de lui qu’il cr\u00e9e et manage sa force de vente afin de d\u00e9velopper son business dans son d\u00e9partement (exclusivit\u00e9 sur le d\u00e9partement). Energia est la seule enseigne sur le march\u00e9 \u00e0 offrir un concept aussi abouti, souple et complet.<\/p><\/blockquote>\n

Qu’offrez vous \u00e0 vos partenaires ind\u00e9pendants ?<\/h2>\n

Tout d’abord, les ind\u00e9pendants qui rejoignent Energia Conseil b\u00e9n\u00e9ficient d’une formation de 2 semaines aussi bien commerciale que technique.
\nEnsuite, Energia fournit tous les outils n\u00e9cessaires : supports informatiques et logiciels, supports administratifs li\u00e9s \u00e0 la vente, supports commerciaux.Nos logiciels permettent notamment d’\u00e9tablir un bilan thermique reconnu, des chiffrages et des pr\u00e9conisations financi\u00e8res dans le cadre d’\u00e9tude de projet.
\nL’appartenance au r\u00e9seau Energia donne acc\u00e8s \u00e0 notre propre bureau d’\u00e9tude, \u00e0 nos plateformes logistiques ainsi qu’\u00e0 nos services achats, pose, maintenance et SAV.
\nEnfin, nous suivons nos partenaires de fa\u00e7on personnalis\u00e9e et nous leur offrons une assistance commerciale et technique tout au long de l’ann\u00e9e.<\/p><\/blockquote>\n

Parlez-nous de votre d\u00e9veloppement jusqu’\u00e0 maintenant et de vos objectifs \u00e0 court et moyen terme.<\/h2>\n

L’enseigne Energia a \u00e9t\u00e9 cr\u00e9\u00e9e mi 2004, mais la soci\u00e9t\u00e9 de base date de 1962. En 2005, nous avions 2 agences int\u00e9gr\u00e9es, aujourd’hui nous avons 12 agences int\u00e9gr\u00e9es dans 12 d\u00e9partements et 6 ouvertures en contrat mandataire ind\u00e9pendant sont pr\u00e9vues pour le 1er trimestre 2007.
\nL’objectif pour l’ann\u00e9e de 2007 est d’ouvrir 48 agences via des mandataires ind\u00e9pendants tout en continuant le d\u00e9veloppement des agences int\u00e9gr\u00e9es. En fait, nous souhaitons \u00eatre, en juillet 2008, pr\u00e9sents dans tous les d\u00e9partements.
\nSi on parle de chiffres, je peux vous dire qu’en 2005 nous \u00e9tions 20 personnes et nous avons r\u00e9alis\u00e9 un CA de 3.5millions d’euros et que pour l’ann\u00e9e 2006, nous serons \u00e0 11 millions d’euros avec un effectif de 130 personnes (service commercial, technique et personnel si\u00e8ge).<\/p><\/blockquote>\n

Qu’attendez-vous de vos partenaires ind\u00e9pendants? Quel profil recherchez-vous ?<\/h2>\n

Nous recherchons des personnes avec une exp\u00e9rience commerciale et \u00e9ventuellement qui ont aussi une exp\u00e9rience du management car la plus grande difficult\u00e9 aujourd’hui, c’est le recrutement des hommes.
\nNos partenaires doivent avoir un profond d\u00e9sir d’autonomie et d’ind\u00e9pendance et doivent bien s\u00fbr croire dans le march\u00e9 et le potentiel des \u00e9nergies renouvelables ! Cependant, il ne faut pas forc\u00e9ment avoir d\u00e9j\u00e0 une exp\u00e9rience dans ce domaine d’activit\u00e9, mais juste y croire !
\nLa motivation est un crit\u00e8re tr\u00e8s important, plus que l’argent puisqu’il suffit de 20000 \u20ac pour commencer son activit\u00e9 avec le pack de d\u00e9marrage pour 3 personnes et 50000\u20ac en fond de roulement pour lancer l’activit\u00e9 (formation, outils et supports pour une \u00e9quipe de 3).<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"

AC Franchise : Quelle description feriez-vous de votre activit\u00e9? Benoit Rouseel : Notre activit\u00e9 consiste \u00e0 commercialiser et installer des solutions de chauffage et de production d’eau en utilisant les \u00e9nergies renouvelables. Les \u00e9nergies renouvelables (A\u00e9rothermie, solaire ) permettent de proposer des solutions \u00e9conomiques qui contribuent \u00e0 pr\u00e9server l’environnement. Quel est le concept d’Energia Conseil […]<\/p>\n","protected":false},"author":51,"featured_media":29193,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[458],"tags":[1844],"class_list":["post-137002","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews-des-reseaux","tag-vie-du-reseau-de-la-franchise","entry","has-media"],"acf":[],"yoast_head":"\nInterview de Benoit ROUSEEL, franchiseur Energia Conseil<\/title>\n<meta name=\"description\" content=\"Quelle description feriez-vous de votre activit\u00e9? 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