{"id":131520,"date":"2008-10-02T02:00:00","date_gmt":"2008-10-02T02:00:00","guid":{"rendered":"https:\/\/ac-franchise.com\/plus-de-80-annees-de-franchise-en-france-8018"},"modified":"2008-10-02T02:00:00","modified_gmt":"2008-10-02T02:00:00","slug":"plus-de-80-annees-de-franchise-en-france-8018","status":"publish","type":"post","link":"https:\/\/ac-franchise.com\/article\/plus-de-80-annees-de-franchise-en-france-8018","title":{"rendered":"Plus de 80 ann\u00e9es de franchise en France !!!"},"content":{"rendered":"<p>C&rsquo;est La Laini\u00e8re de Roubaix qui en a \u00e9t\u00e9 la cr\u00e9atrice en France par le biais de ses magasins Pingouin en 1926&#8230; en m\u00eame temps que General Motors aux USA ou \u00e0 peu pr\u00e8s. Depuis des r\u00e8gles ont \u00e9t\u00e9 mises en place pour organiser la profession.<\/p>\n<p>Si les Etats-Unis furent les premiers \u00e0 vraiment d\u00e9velopper la franchise, la France a tr\u00e8s vite pris le relais.<strong><em> D\u00e8s 1972 la F\u00e9d\u00e9ration Fran\u00e7aise de la Franchise a \u00e9labor\u00e9 et diffus\u00e9 un premier code de d\u00e9ontologie.<\/em><\/strong> Puis la Franchise s&rsquo;est r\u00e9ellement codifi\u00e9e en termes juridiques avec le r\u00e8glement communautaire de 1988 et la Loi Doubin. Cela permet de r\u00e9diger des contrats de franchise o\u00f9 l&rsquo;on retrouve les devoirs et obligations principales, ainsi que la cr\u00e9ation du document d&rsquo;information pr\u00e9contractuel (DIP). Celui-ci prot\u00e8ge particuli\u00e8rement le franchis\u00e9 en obligeant le franchiseur \u00e0 lui donner les informations importantes par \u00e9crit. Il peut donc d\u00e9cider en connaissance de cause avant de signer le contrat d\u00e9finitif. <\/p>\n<p>Ces r\u00e8gles sont d\u00e9sormais bien int\u00e9gr\u00e9s par les franchiseurs et leur assure une croissance bien encadr\u00e9e. <strong><em>En 2000 de nouvelles r\u00e8gles communautaires ont vu le jour, permettant plus de souplesse au niveau des contrats<\/em><\/strong>. La professionnalisation attire des franchis\u00e9s plus comp\u00e9tents et plus d\u00e9termin\u00e9s, sachant qu&rsquo;ils sont mieux prot\u00e9g\u00e9s en cas de duperie. <\/p>\n<p>Rappelons bri\u00e8vement <strong><em>les obligations des franchiseurs <\/em><\/strong>: transmettre des signes distinctifs dont il est propri\u00e9taire comme la marque, le logo, l&rsquo;enseigne mais aussi un savoir-faire identifi\u00e9 figurant dans un document ou un support remis au franchis\u00e9, sp\u00e9cifiquement con\u00e7u pour lui et le plus souvent inaccessible au commun des mortels. Le franchiseur doit \u00e9galement fournir une assistance technique gr\u00e2ce en particulier \u00e0 une formation adapt\u00e9e et un exclusivit\u00e9 territoriale. <\/p>\n<p><strong><em>De son c\u00f4t\u00e9 le franchis\u00e9 a des obligations <\/em><\/strong>telles que le versement de droits d&rsquo;entr\u00e9e et de redevances. Il est tenu \u00e9galement de respecter la confidentialit\u00e9 des informations qui lui sont confi\u00e9es par le franchiseur. Il doit respecter les normes du franchiseur et s&rsquo;approvisionner aupr\u00e8s des fournisseurs indiqu\u00e9s par le franchiseur totalement ou partiellement. <\/p>\n<p>La franchise est donc aujourd&rsquo;hui un syst\u00e8me bien encadr\u00e9 et les r\u00e9seaux en sont tr\u00e8s conscients.<\/p>\n<p>Dominique Deslandes\u00a0 <\/p>\n","protected":false},"excerpt":{"rendered":"<p>C&rsquo;est La Laini\u00e8re de Roubaix qui en a \u00e9t\u00e9 la cr\u00e9atrice en France par le biais de ses magasins Pingouin en 1926&#8230; en m\u00eame temps que General Motors aux USA ou \u00e0 peu pr\u00e8s. Depuis des r\u00e8gles ont \u00e9t\u00e9 mises en place pour organiser la profession. Si les Etats-Unis furent les premiers \u00e0 vraiment d\u00e9velopper [&hellip;]<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[450],"tags":[1837],"class_list":["post-131520","post","type-post","status-publish","format-standard","hentry","category-actualites-de-la-franchise","tag-franchise-informations","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Plus de 80 ann\u00e9es de franchise en France !!!<\/title>\n<meta name=\"description\" content=\"C&#039;est La Laini\u00e8re de Roubaix qui en a \u00e9t\u00e9 la cr\u00e9atrice en France par le biais de ses magasins Pingouin en 1926... en m\u00eame temps que General Motors aux USA ou \u00e0 peu pr\u00e8s. 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