The show expects more than the 18 000 visitors from last year. 43% of them visited the franchise area.The CREER show will happen from September 7th to September 9th at Lille Grand Palais – just a few steps away from the TGV station Lille Europe (high speed trains) directly connected to the Paris Roissy Charles de Gaulle international airport.
In 2011, two subjects are covered :
1) How to succeed on European biggest markets ….plus…. Russia and India
2) Good strategies, tools and tips to export or import a franchise concept
Simultaneous translation between french and english. Speakers are spécialists coming from covered countries.
2 to 3 speakers per workshop. Should you be quite new in international franchising or already expert, you willl learn a lot and meet very useful and experienced people.
The speakers are Eric Schahl, Inlex (EU) – Iain Martin, The Franchise centre (UK) – Klaus Böde, Saratoga GBMH (Germany) – Dominique servais, NF Consult, Belgium – Me Pierre Demolin, lawyer, Belgium – Santiago Barbadillo, ByA, Spain BRD, Italy Gilbert Mellinger, Epac and Jean Samper, AC Franchise, France – Tony White, Franchise India, India – Me François-Luc Simon, Lawyer (FR), Me Jérôme Le Hec, Gouache avocats, Ekaterina Soyak, EMTG, Russia –
9H00 9H30 Welcome, registration, coffee
9H30 Introduction by Jean Samper, AC Franchise et by a director of the Créer show.
Presentation of the speakers and participants. Explanation of the LIFF networking system. How to read badges and find who you want to meet.
9H40 12H40 (including a 20 minutes pause for Networking)
The biggest european markets (UK, Belgium, Germany, Italy, Spain, France..) and the Indian market
For each country : Keys to understand the market and its development, opportunities and problems. Franchising in the country. Which type of franchisors. Opportunities and risks for foreign franchisors. Examples of mistakes and successes. Main legal matters.
09H40 Belgium by Dominique Servais and Me Pierre Demolin,
10H00 UK by Iain Martin
10H20 Germany by Klaus Böde,
10H40 Italy by Federico Fiorentini,
11H00 Pause & Networking
11H20 Spain by Santiago Barbadillo,
11H40 India by Tony White
12H00 Russia by Ekaterina Soyak
12H20 France by Jean Samper
12H30 13H50 Networking and standing lunch
14H00 Am I ready to export my franchise ?
14H00 Which level must I have reached before going abroad ? Which organization, staff, tools ? Should I subcontract with specialists ? By Gilbert Mellinger, Epac.
14H20 International brands protection and Domain Names by Eric Schahl, Inlex.
14H40 Contracts by Me Jérôme Le Hec, Gouache avocats
15H20 Master franchise or not ?
Master franchise, area developper, direct franchising, daughter companies, joint venture.
Should I use franchising abroad as I use franchising in my own country ?
Applicable law, disclosure, problems with local legal differences.
15H20 Me François-Luc Simon
15H40 Me Jérome Le Hec
How to build a franchise strategy abroad ?
Your own strengths and weaknesses. Type of markets. Legal matters.
How evaluating an export market ? Choosing priorities and opportunities. Where to invest…or not ?
By Jean Samper, AC Franchise and round table with other experts
Conclusion by Jean Samper, AC Franchise
Networking and Cocktail
How to reach Lille and the venue ?
So easy. The venue is at 400 meters from Lille Europe railway station.
This means around 50 minutes by fast train from Paris airport or Brussel airport and 80 minutes from London.
As the railway station is inside the paris Charles de Gaulle airport it is often quicker to come to the expo in Lille than to go the center of Paris.
Lille airport is convenient from some destinations.
Belgian and western germans usually come by car, British citizen by Eurostar. Other people land in Paris Charles de Gaulle terminal 2 from where the TGV (fast train) takes them to the show in 50 comfortable minutes. We’ll give a travel guide with tips, hotels, booking websites, to all registered people.